3 practices OTAs use to gain advantage over hotels

3 practices OTAs use to gain advantage over hotels

In the race for travel bookings, online travel agencies (OTAs) have been known to do a few things that can seem unfair. While being careful to remain within the...

Takeaways from our webinar, Hotels on the Mobile Frontier

Takeaways from our webinar, Hotels on the Mobile Frontier

Mobile communication has become ubiquitous—in fact, more than half of all web traffic is now done on mobile. With 60% of travelers unwilling to go on vacation without their...

by Gautam Lulla September 22, 2016 Comments Mobile
Key takeaways from Google’s Micro-Moments research

Key takeaways from Google’s Micro-Moments research

In Google’s six-part series Travel Micro-Moments Guide: How to Be There and Be Useful for Travelers, the online travel journey is described as one of fragmented “micro-moments.” These short...

How hotels can use urgency like the OTAs to drive bookings

How hotels can use urgency like the OTAs to drive bookings

Many people have a natural tendency to procrastinate, choosing to put things off until the very last minute.  But in the world of e-commerce, brands work tirelessly to convince...

Three strategies to tackle hotel cancellations

Three strategies to tackle hotel cancellations

Have you ever made reservations at a restaurant or hotel, only to cancel last minute? If the answer is yes (and we know it is), you are not alone....

by Joan Evelyn Lee September 13, 2016 Comments Revenue Strategy
How to build and market special offers for your hotel

How to build and market special offers for your hotel

Special rate plans and packages are one of the key merchandising tools that hotel revenue managers typically use to maximize sales opportunities at their hotel. But it’s not enough...

Guide to building a new hotel website optimized for e-commerce

Guide to building a new hotel website optimized for e-commerce

As a hotelier, changing your website or building a new site from scratch might seem a daunting challenge, especially in today’s fast-changing online travel market. The following guide is...

by Steffan Berelowitz September 7, 2016 Comments Web Design
How website speed affects SEO and how to test your website load time

How website speed affects SEO and how to test your website load time

Apart from the big push toward mobile-friendly websites, website speed has been one of the biggest “non-traditional” SEO algorithm updates that Google has introduced in the past few years....

by Matt Tutt September 1, 2016 Comments SEO, User Experience
[WEBINAR] — Designing the next-generation hotel website

[WEBINAR] — Designing the next-generation hotel website

Learn how to build and optimize a successful e-commerce site that increases direct bookings Hotels owners and managers are rightfully frustrated about the increasing dependency on online travel agencies...

Why do travelers prefer booking with OTAs?

Why do travelers prefer booking with OTAs?

The latest report by Phocuswright, “Channel Surfing: Where Consumers Shop for Travel Online,” reveals that leisure tourism is growing around the world. In China, greater financial freedom among a...

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