Directly Speaking with Travel Tripper, Ep 3 — Real Time Ads

Directly Speaking with Travel Tripper, Ep 3 — Real Time Ads

Learn about the newest digital marketing innovation created by yours truly: Real Time Ads. What is it and how has it helped hotels achieve a 68% boost in conversion...

by Nancy Huang June 12, 2018 Comments PPC, Vlog
How can hotels capitalize on Instagram’s new booking feature?

How can hotels capitalize on Instagram’s new booking feature?

Last month, Instagram announced new action buttons that will allow users to book a hotel room directly within the app. Users can now ‘Book’, ‘Reserve’, ‘Get Tickets’, or ‘Start...

How does TripAdvisor rank hotels?

How does TripAdvisor rank hotels?

Online guest reviews have become worth their weight in gold to hotels. Today, a huge 95% of people read a travel review before they book a trip, which means...

Is social media retargeting part of your hotel marketing strategy?

Is social media retargeting part of your hotel marketing strategy?

Most people don’t book a room on their first visit to a hotel website. It can take repeated visits for that to happen. Social media retargeting is about capitalizing...

[SLIDESHARE] 5-step guide to building a hotel website

[SLIDESHARE] 5-step guide to building a hotel website

Planning to redesign or relaunch your hotel website? If not, you will be soon—with an ever-changing online travel market, hotels need to make major updates to their websites every...

Takeaways from our webinar, “Tapping into the power of authentic travel experiences for hotel marketing”

Takeaways from our webinar, “Tapping into the power of authentic travel experiences for hotel marketing”

During a recent webinar, we discussed how to tap into the power of travel experience to improve hotel marketing. Three industry experts from Travel Tripper, Arrivedo and Flip.to provided...

Understanding the true cost of distribution: Are you leaving money on the table by ignoring your direct channel?

Understanding the true cost of distribution: Are you leaving money on the table by ignoring your direct channel?

Hotels can make the biggest impact to their bottom line with an optimized direct channel. But a recent white paper by HEDNA found most independent properties are underinvesting and...

Directly Speaking with Travel Tripper, Ep 2 — Competitive Keyword Bidding

Directly Speaking with Travel Tripper, Ep 2 — Competitive Keyword Bidding

We’re back with a new vlog! As you can see, we’ve changed the name a bit, thanks to some good ideas by our team. In this second episode, we delve...

by Nancy Huang May 3, 2018 Comments PPC, Vlog
Is your hotel selling rooms or experiences?

Is your hotel selling rooms or experiences?

Selling “experiences” is the key to influencing potential guests when they first consider taking a trip. When travelers are looking for early inspiration, they’re not focused on hotel rooms....

Takeaways from our webinar, “Marketing Analytics 101”

Takeaways from our webinar, “Marketing Analytics 101”

Just recently, we hosted a webinar to help hotels master the art of marketing analytics. Our own experts from Travel Tripper discussed how analytics can be used in three...

by Tris Heaword April 26, 2018 Comments Analytics

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