Nate Lane

Nate Lane

Nate is the Senior Director of Digital Platforms at Travel Tripper and oversees website design and development, digital strategy, SEO, inbound marketing, and email marketing for a growing portfolio of global hotel clients. He's an avid mountain biker, a coffee and craft beer enthusiast, and a proud family man.


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What to do if your hotel receives an ADA web compliance lawsuit

Person writing on laptop

Why and how you should include alt text on your website for a visually-impaired audience

Braille screen reader

How to ensure your hotel website is ADA compliant

Vanity metrics in hotel marketing

Common vanity metrics in hotel marketing and what to measure instead

Choose photos for hotel website

[INFOGRAPHIC] How to choose photos for your hotel website

Google mobile first indexing

What Google’s mobile-first indexing plan for 2018 means for hotel websites

Conduct a website usability test

[INFOGRAPHIC] How to conduct a website usability test for your hotel

Prepare for hotel photo shoot

How to prepare your hotel for a professional photo shoot

Budgeting for a new hotel website

Budget season tips: How to decide if your hotel needs a new website

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