Analytics and Conversion Rate Optimization
The must-have features that drive conversions on your hotel website
Increasing conversions on your hotel website is vital for maximizing booking revenue and owning guest relationships. However, a lot of […]
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What hotel marketers can learn from great brand marketing
Every successful brand on the planet is built upon great marketing. But huge marketing budgets aren’t the defining criteria for […]
Insider Perspective: Kyle Christianson at OTAInsight
Welcome to “Insider Perspectives”, an interview series featuring travel industry insiders and veterans. We recently co-hosted a webinar with thought […]
Customer Loyalty and Reputation Management
How hotels can attract couples looking for romantic experiences
Looking to attract more couples, honeymooners, and newlyweds to your hotel? In order to sweep couples off their feet, you […]
Next-gen hotel websites: The secret to converting digitally savvy travelers
This article originally appeared in HOTEL Yearbook Digital Marketing 2020. Click here to access all the articles in the publication. The […]
Insider Perspective: Ryan King at StayNTouch
Welcome to “Insider Perspectives“, an interview series featuring travel industry insiders and veterans. This week, we uncover interesting stories and […]
Social Media and Influencer Marketing
The top 10 hotels on Instagram, 2019 edition
With a staggering one billion monthly active users, Instagram’s undeniable power to influence consumer decision-making continues to grow. In addition […]
This article originally appeared in HOTEL Yearbook Technology 2020. Click here to access all the articles in the publication. We’re seeing a […]
5 hotels with creative brand collaborations
Brand partnerships now permeate the hospitality space. From luxury retailers and travel adventure companies, to famous fitness experts and music […]
